Pay Per Click advertising is a service provided by web search engines like Google to improve your websites search visibility. It is an effective brand promotion technique that makes use of the internet to reach customers online through paid search advertising.
Pay Per Click advertising is a cost-effective methodology which drives traffic towards your website. If you have a new website, it may take a while for it to feature in organic searches, hence PPC marketing is the most ideal online advertising tool for getting immediate results. The best thing about Google Ad services is that you only pay when a customer interacts with your advertisement and clicks on it.